Who we are
DHC USA Incorporated is the American subsidiary of DHC Corporation, Japan’s No. 1 direct skincare company. We are a leading direct-to-consumer provider of beauty products, including skincare, body care and makeup items, as well as delicious gourmet food. Our products are available by catalog and through our ecommerce website at www.DHCcare.com.
The vision behind DHC is rooted in the beneficial properties of virgin olive oil. Found to be one of nature's finest ingredients for helping women achieve and maintain healthy, younger-looking skin, olive oil became the foundation for DHC's full line of skin-gentle products.
Our Japanese heritage
DHC, which stands for “Daigaku Honyaku Center,” began as an educational translation company in Japan in 1972, and became a leading provider of educational business
materials. After discovering an exceptional grade of olive oil from the Núñez de Prado groves in Baena, Spain, and learning more about olive oil’s positive effects on skin and
overall physical health, Mr. Yoshiaki Yoshida, the company’s owner and a true visionary, saw the potential for growth and set his sights on making the world a more
He started the DHC beauty enterprise in 1980 with just three very special products. It has since evolved into a dynamic health and beauty collection—the number one
direct skincare company in Japan—that now boasts hundreds of products. A frequent recipient of the nation’s top awards, DHC is today also a trusted provider of delicious foods, housewares, jewelry, intimate apparel and
casual clothing, and is also proud to be among Japan’s leading providers of nutritional supplements.
The discerning taste of the Japanese and their stringent quality standards in skincare are reflected in DHC’s carefully formulated products. DHC beauty products are a result of extensive research and development, as well as tailoring and expanding the line to suit the particular preferences and needs of its customers. Plant extracts, especially Asian botanicals, are used extensively in DHC formulations for their nourishing properties and are balanced by cutting edge scientific research to create only the best, most effective, and safest products.
In 1995, DHC began its global expansion, bringing its Japanese beauty secrets to women in other parts of the world. You can now find DHC offices in South Korea, Taiwan and Hong Kong in addition to the United States.